Daniel Zakharov and Sebastian Hennig travel with their interactive project FACE THE EURO throughout the countries of the Eurozone: Participants get portrayed and printed onto a five euro banknote. We have developed the visual identity of the project.
‘Relaxed or serious, round or angled?’ Charles E. Osgood’s semantic differential is a type of a rating scale and origins in psychology. It uses bipolar adjectives as a basis of valuation. Based on a selection of relevant adjectives we made a rapid analysis of the visual identity of potential new clients and used the parameters to generate individual visualizations.
The ‘glassglobal Compendium’ is a quarterly published periodical that summarizes the different focus areas of the glassglobal community. The reader can look forward to get an essence of the various content of the international platform for the glass industry.
Thanks to her special and longstanding experience midwife Ute Klotten can count on her hands. She uses them — in addition to state-of-the-art medical technology — as an individual diagnostics instrument. The immediate interpersonal contact creates an atmosphere of trust which is reflected in the visual identity: The logo is derived from the skin ridges of her right hand.
This guide sums up the current status of »Querfeldeins’« brand development. On 120 pages, this piece of reference work includes information on the brand concept and the derivation of the visual elements. In addition this brand book provides practical guidelines for the application of the basic design concept and thus helps to create a coherent picture of the everyday corporate communication, including the correct use of branding in all materials and promotions.